THE Blairgowrie Caravan Park is officially up for sale and is set to change hands for the first time since the 1960s.
Expressions of interest are being sought for this five-acre site at 45–73 William Rd, Blairgowrie, as its owner Ross Hartnett, who has been running the park for 60 years, prepares for retirement.
CRE Brokers, which specialises in selling motels, hotels, and caravan parks, is managing the sale, opening the door to a rare opportunity on the peninsula with the site’s location being near Point Nepean Rd and within a few hundred metres of the beach and shopping village.
According to CRE’s information memorandum, the caravan park is being sold as a freehold and business package, with a current permit to continue operating it as a holiday caravan park.
CRE said it was hoped the new owner would continue operating it as a family-friendly caravan park/holiday resort, maintaining its long-standing role in the community.
The site currently has 105 sites, a residence, garage, two amenity blocks, and six park-owned vans. The caravan park has septic tanks; however, town sewerage is available.
There are also about 59 annual sites with vans/annexes on site (known as ‘annuals’) which are privately owned by individuals who pay an annual fee to place their van on the site.
The remaining 40 sites are vacant powered caravan sites. There are no permanent residents occupying sites in the caravan park.
The property comprises five adjoining titles all zoned General Residential 1, suitable for housing subject to planning permits.
CRE Brokers’ Kevin Connolly said the annuals had not been given an annual site renewal for this year.
However, he said if a caravan park operator was to purchase the property, “it would be highly likely that they would be asked to stay on”.
“We are very keen for it to stay as a caravan park,” he said.
“We are hopeful that an experienced operator buys it and renovates it to become the best caravan park on the Mornington Peninsula.”
According to CRE Brokers, “this site is what we would call a ‘sleeping giant’. It has the zoning, the location, the demand—and the flexibility—to be repositioned into a premium holiday park, boutique glamping retreat, or coastal lifestyle development.”
“Opportunities like this, especially on the Mornington Peninsula, are few and far between.”
Expressions of interest close 20 August.
First published in the Southern Peninsula News – 30 July 2025
